GBB prepared a business plan for a waste tire processing facility in West Virginia. The facility was designed with a capacity of 100 tons per day of waste truck and light vehicle tires. To prepare the business plan, GBB developed the conceptual design for the facility and obtained quotations from equipment vendors and contractors. The County Economic Development Corporation supplied the site for the facility, and the financing was a mix of private capital and industrial development bonds. GBB developed the life-cycle cost models, including profit and loss statements, for the project.

GBB also developed the marketing plan for the products from the facility, which included tire-derived fuel (TDF), crumb rubber, and scrap steel. Prices quoted for the recovered products were used in the life-cycle cost projections in the business plan. The marketing plan included negotiations with prospective purchasers of the products for use both as TDF and industrial feedstock. Markets for TDF included a cement kiln and a Culm- (coal mining waste) fired power plant that was operating below its rated thermal capacity. GBB also prepared a proposal to the State of West Virginia for the facility to dismantle, process, and recycle a tire pile containing 10 million tires.